Patient Engagement & Retention Strategy
Why Patient Engagement & Retention Matter in Clinical Trials
Patient engagement and retention are among the most critical success factors in clinical trials. Poor engagement leads to high dropout rates, protocol deviations, delayed timelines, and increased costs. In contrast, patient-centric trials improve data quality, accelerate enrollment, and strengthen regulatory outcomes. Regulatory agencies increasingly emphasize patient-focused drug development, making engagement and retention not just operational priorities but strategic imperatives.
Common Challenges in Patient Engagement
Life sciences organizations face multiple barriers to effective patient engagement, including:
Complex trial protocols and visit schedules
Lack of clear, patient-friendly communication
High participant burden and travel requirements
Limited use of digital engagement tools
Inadequate diversity and inclusion strategies
Without structured engagement strategies, trials struggle to maintain consistent participation and compliance throughout the study lifecycle.
Our Patient-Centric Engagement & Retention Approach
BioNetwork Consulting applies a patient-first, data-driven approach to engagement and retention. Our methodology includes:
Patient Journey Mapping: Identifying engagement gaps across the trial lifecycle
Protocol Burden Assessment: Reducing unnecessary patient burden
Communication Strategy Design: Clear, accessible, and culturally sensitive messaging
Digital Engagement Enablement: Leveraging apps, reminders, and virtual tools
Retention Monitoring: Real-time tracking of engagement metrics
Key Benefits of Partnering with BioNetwork Consulting
Improved Retention Rates: Reduce dropouts and protocol deviations
Faster Trial Timelines: Maintain consistent enrollment and participation
Higher Data Quality: Engaged patients provide more complete and reliable data
Regulatory Alignment: Support FDA patient-focused development expectations
Inclusive Trials: Enhance diversity and equitable patient access
Our consultants bring hands-on experience across traditional, decentralized, and hybrid trial models.
Patient Engagement & Retention Services We Offer
Our comprehensive services include:
Patient engagement strategy development
Retention risk assessment and mitigation
Patient communication materials and education
Digital engagement tool implementation (eCOA, apps, portals)
Decentralized and hybrid trial engagement models
Diversity, equity, and inclusion (DEI) strategies
Site and coordinator engagement training
Ongoing engagement analytics and reporting
Leveraging Technology for Patient-Centric Trials
Technology plays a key role in modern patient engagement. BioNetwork Consulting helps implement and optimize:
Mobile apps and patient portals
eConsent and ePRO platforms
Telemedicine and virtual visit tools
Automated reminders and engagement analytics
We ensure these technologies are validated, user-friendly, and compliant with 21 CFR Part 11 and global regulations.
Contact us today to:
Assess patient engagement risks
Improve enrollment and retention outcomes
Build patient-centric, compliant clinical trials